Lecture VI: Understanding HR Requirements of SaaS Companies
WHO, WHAT, WHERE, WHEN… Ariel Finkelstein, CEO & Co-Founder of Kampyle January 15, 2012 – Microsoft, Herzeliyah DOWNLOAD THE PRESENTATION… “Understanding HR Requirements of SaaS Companies” By...
View ArticleLecture VII: Billing and Payment Systems for SaaS Companies
WHO, WHAT, WHERE, WHEN… Ariel Finkelstein, CEO & Co-Founder of Kampyle Eldad Ben Tora, General Manager at BlueSnap (Plimus) Oded Zehavi, Regional Director Israel, Cyprus and Africa at PayPal April...
View ArticleLecture VIII: 8 Principles of Go-to-Market Success For SaaS Companies
WHO, WHAT, WHERE, WHEN… Introduction by Ariel Finkelstein, CEO & Co-Founder of Kampyle Sam Decker, Co-founder and Chief Executive Officer at MassRelevance May 2, 2012 – Video Conference at IBM,...
View ArticleLecture IX: From Web Analytics to Conversion Optimization: Improve Your SaaS...
DEAR FRIENDS… Without much ado I am placing the material of our last lecture, just before escaping hot Israel for a summer vacation. I know you are waiting for the material, especially after such an...
View ArticleBen Jesson at the IGT Cloud Summit 2012: How we grew Crazy Egg’s revenue by...
It was a great pleasure and honor to have Ben Jesson, Co-founder and CEO of Conversion Rate Experts, as our guest at the IGT SaaS Summit 2012. Without any doubt, his presentation “SaaS Conversion: How...
View ArticleSaaS – Innovative Technology Brings Innovative Business Models
The rise SaaS brought a huge change in business models used, including pricing and marketing strategies. What would be more expected for B2C services or on the level of SMB offerings, holds also true...
View ArticleVideo is live! Conversion Rate Experts at IGT Cloud Summit
Finally, the waiting is over. Happy to share the good news with you, that IGT Cloud uploaded the video of Ben Jesson’s presentation at last year’s IGT Cloud Summit. With this, you can now really dive...
View ArticleInvite: Demystifying Marketing – Kampyle’s LIVE Coaching for Start-Ups Session
Marketing has always been one of the top challenges for start-ups. News is, it isn’t getting easier. While we have access to more marketing channels than ever before, many are struggling to cope with...
View ArticleRECAP: The Secrets Behind the Most Successful Pricing Models
Last month we organized another Kampyle SaaS Lecture, and we are proud to report a record-breaking 246 registrants to this event. A clear sign how much the pricing issue is one of the biggest...
View ArticleThis is to a Successful New Year 2014
Dear Friends, Thank you for making 2013 a year in which we were able to put the motto of Kampyle’s SaaS Business Forum – “Sharing Knowledge, Building Success” – into practice and provide actionable...
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